Bonita Binder is an experienced marketing professional with a strong background in trade and retail marketing. Currently serving as Senior POS Marketing Manager at LUISA CERANO GmbH since January 2022, Bonita specializes in trade marketing, event planning, fashion shows, and retail merchandise guidelines. Previously, Bonita held various marketing positions at Rich & Royal - Peter Stupp Design Mode GmbH from June 2016 to December 2021, where responsibilities included B2B marketing, POS construction, and event management. Earlier work experience includes roles as a marketing intern and student assistant in content production and styling at OUTLETCITY METZINGEN. Bonita holds a Bachelor of Arts degree in Business, Management, Marketing, and related services from Hochschule Mittweida, obtained between 2012 and 2015.
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