Pamela Neferkará

Pamela Neferkará serves as an Advisory Board Member at Main Street Hospitality, contributing expertise in strategic brand management and consumer experience. Neferkará is an Independent Director on the Board of Directors for Hanna Andersson and an appointed member of the Digital Advisory Panel at Genesco, providing insights on innovation and eCommerce. As a founding member of Extraordinary Women on Boards (EWOB), Neferkará actively promotes board excellence and increases women's influence in corporate governance. Neferkará also founded Elmira Street Associates, LLC, focusing on brand strategy and digital marketing consultancy. Previous roles include independent director at Cover FX Skincare Inc, various senior leadership positions at Nike, and significant experience in brand management at Bristol-Myers Squibb. Neferkará holds an MBA in Marketing from Syracuse University and a Bachelor's Degree in Business Administration from Old Dominion University.