Kelly Brenneman

Director Customer Lifecycle Marketing at Malwarebytes

Kelly Brenneman has a diverse work experience in marketing roles. Kelly is currently working at Malwarebytes as the Director of Customer Lifecycle Marketing since February 2022. Previously, they served as the Sr. Customer Lifecycle Marketing Manager at Malwarebytes from October 2020 to February 2022.

Prior to their role at Malwarebytes, Kelly worked at Plex Systems, Inc. as an Integrated Marketing Manager from October 2018 to March 2020. Kelly oversaw customer marketing programs, strategies, and budgets, and successfully maintained a high customer retention rate of 98%. Kelly also developed and implemented ABM strategies.

Before joining Plex Systems, Inc., Kelly held the position of Marketing Automation Leader at Tom Ferry International from December 2017 to October 2018. Kelly managed email marketing and marketing automation campaigns, resulting in improved open rates for both prospects and existing customers.

From June 2009 to November 2016, Kelly worked at Epicor Software Corp as a Senior Specialist, Marketing Programs. Kelly managed local and international marketing programs, both inbound and outbound, and achieved an average ROI of 18%.

Kelly's career began at Kerr TotalCare, where they served as a Direct Marketing Specialist from July 2007 to January 2009. Kelly implemented customer direct mail and partner direct mail marketing programs, leading to an 18% increase in ROI.

Kelly has also gained experience in various marketing roles at Home123/New Century, InHouseLender.com, People's Choice Home Loan, Inc, and IndyMac Bank, contributing to their overall expertise in the field.

Kelly Brenneman obtained a Bachelor's degree in Theatre, with an emphasis in Design, from San Diego State University between 1992 and 2002. Additionally, Kelly holds certifications as a PADI Advanced Open Water Diver and a PADI Open Water Diver, obtained in 1992 and 1986 respectively.

Links

Previous companies

Plex Systems logo

Timeline

  • Director Customer Lifecycle Marketing

    February, 2022 - present

  • Sr. Customer Lifecycle Marketing Manager

    October, 2020

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