Kimberly Sweeney

Kimberly Sweeney has a diverse range of experiences in marketing and business development. Their most recent role is as the Senior Vice President of Marketing at Markaaz, where they direct all marketing functions and strategies to accelerate growth for B2B and B2C audiences. Prior to that, they held positions at Dynata as the Vice President of Global Digital and Content Marketing, and at Mastercard as the Director of B2B Marketing, among other roles. Throughout their career, Kimberly has demonstrated their ability to lead end-to-end marketing campaigns, improve customer activation experiences, and drive brand awareness and lead generation. Kimberly is experienced in overseeing multi-channel integrated marketing campaigns, developing marketing strategies, and leveraging partnerships and analytics insights to optimize targeting and performance. In addition to their marketing roles, they also have experience in sales, customer acquisition, and business development.

Kimberly Sweeney obtained a Master of Business Administration (MBA) degree in Marketing, Digital Marketing, and Business Analytics from NYU Stern School of Business between 2013 and 2017. Kimberly completed their undergraduate studies at Smith College from 2004 to 2008, graduating Cum Laude with a double major in English Language and Literature and Classical Studies. Additionally, they pursued a publishing specialty program at Columbia University in 2008. Kimberly also has experience in Classical Studies, having studied at the International Center for Classical Studies in 2007 and at Trinity College, Oxford University in 2006, focusing on Shakespeare and Romance Literature.