Priyata Patel

Priyata Patel is a professional with a strong background in quantitative market research. Priyata has experience working in prominent companies such as Hardcastle Restaurants Pvt. Ltd., Hansa Research Group, and NielsenIQ in various managerial roles. Priyata has a Master's Degree in PGDM (Analytics) from SVKM's Narsee Monjee Institute of Management Studies and a Bachelor's Degree in Computer Science Engineering from Shri Shankaracharya College of Engineering & Technology. With a focus on brand health tracking, campaign evaluation, and usage and attitude studies, Priyata has category exposure in personal grooming accessories, taxi aggregators, and the liquor industry.