Krista Roberts

Krista Roberts has a varied and extensive work experience. Krista currently works at Medium Giant as the Executive Director, Paid Media, where they co-owns department leadership duties and collaborates with senior leaders and business partners to drive above-brand initiatives. Before that, they were the Paid Media Director at the same company.

Prior to their time at Medium Giant, Krista held the position of Paid Search Director at Ansira from 2015 to 2018. Krista also worked as a Paid Search Director at Calise Partners from 2016 to 2017. Before that, they were a Paid Search Specialist at Sq1 from 2013 to 2015.

Krista's earlier experience includes working at ReachLocal as a Strategic Digital Campaign Manager, where they managed the performance of SEM campaigns for elite advertisers across the U.S. Krista also served as a Sr. Premium Campaign Performance Analyst, Auto Services Team, and a Campaign Performance Analyst during their time at ReachLocal.

Krista began their career as a Social Media Engineer at Word Publications and worked as an Advertising Sales Intern at the same company. Krista also gained experience as an Advertising Agency Intern at The Price Group.

Krista's education background includes being a student at Texas Tech University from 2006 to 2010.

Krista Roberts attended Texas Tech University from 2006 to 2010, where they studied Advertising with a focus on English.