Sandra Geraedts

Sandra Geraedts is an accomplished professional with extensive experience in account management across various industries. Currently serving as a Group Account Manager at Melitta Group since April 2020, Sandra has previously held key positions including National Account Manager at Andros Nederland B.V., where responsibilities encompassed overseeing major retail accounts such as Albert Heijn and Jumbo, and managing a team of one Account Manager. Additional experience includes roles as Key Account Manager Grocery at The Walt Disney Company, Account Manager at Koninklijke Peijnenburg BV, and Senior Rayon Manager at Perfetti Van Melle, where leadership involved directing sales teams and managing significant client relationships. Sandra's career began in sales support at Philips Semiconductors following the attainment of a Bachelor’s degree in Commerciële Economie from Amsterdam University of Applied Sciences.