Santiago Martinez

Santiago Martinez has a diverse work experience in the field of marketing analytics and data analysis. Santiago has worked as a Marketing Measurement and Analytics Lead at Millicom (Tigo), a Senior Tracking Analytics Specialist at Adasight, and a Data Analyst at Tigo Honduras. Prior to these roles, they were a Solutions Engineer at Adsmurai and had experience in developing marketing solutions using Python, JS, and Google Cloud. Santiago also worked as a Business Analytics Technical and Analytics Engineer at Adbid - Marketing Digital, where they handled metrics, business intelligence, and data governance. Santiago started their career as a PHP Programmer at Sicte s.a.s, where they developed a resource management and control system using PHP and JavaScript.

Santiago Martinez began their education in 2015 at the Servicio Nacional de Aprendizaje (SENA), where they pursued a degree in Tecnologo en Análisis y Desarrollo de Sistemas de Información. During their time there, they focused on programming informatics. Santiago completed their studies at SENA in 2017.

In 2019, Santiago enrolled at the Politénico Grancolombiano to pursue a degree in Ingeniería, specifically in the field of Ingeniería de software. Santiago is expected to complete their studies there in 2024.

Alongside their formal education, Santiago also obtained additional certifications. In April 2020, they completed the course "Google Analytics For Beginners" offered by Google. In March 2020, Santiago obtained certification in "Fundamentos Google Cloud Platform" from Platzi.