Irene Cheung

Irene Cheung currently serves as Vice President of Marketing Operations at Major League Baseball, where responsibilities include streamlining marketing capabilities through enhanced collaboration and planning. Prior experience encompasses a consultancy role at Under Armour, focusing on CRM and loyalty strategies, and a Vice President position at Marriott International, where Irene was instrumental in launching the Marriott Bonvoy loyalty program. Irene's decade-long tenure at PwC involved leading commercial transformation initiatives across various industries. Prior roles also include strategic and technical positions at Dell, the Library of Congress, Nurun, FOXSports.com, W. W. Norton & Company, and Amherst College. Irene Cheung holds an MBA and an MS in Information from the University of Michigan, along with a BA in Chemistry and History from Amherst College.