Tra T. Truong

Tra T. Truong is an Associate Team Leader for Corporate Strategy at MoMo (M_Service) since December 2021, recognized for driving a 56% increase in digital transactions and 108% growth in digital receivers through a successful gamification campaign. Tra leads a user growth-hack team that achieved 1 million monthly active users utilizing the e-wallet, while also developing strategies to enhance access to digital products for small-and-medium enterprises. Prior to MoMo, Tra served as a Senior Strategy Executive at PwC Vietnam from October 2018 to July 2021, focusing on market penetration analyses and strategic initiatives. Tra holds a Bachelor's degree in Financial Management from the University of Economics - The University of Danang, completed in 2018.