Kassandra Gold

Kassandra Gold has a diverse work experience spanning various roles and industries.

Starting in 2012, they worked as a Member Service Agent and later as a Member Relations and Marketing Intern at Spouting Rock Beach Association (aka Bailey's Beach).

In 2016, they interned as a Recruiting and Marketing Specialist at Boston Hire before moving on to Vyral Marketing in 2017. There, they served as a Senior Marketing Apprentice.

In 2018, Kassandra joined Numerated as a Data Analyst and later joined SOCi, Inc. as a Social Media & Reputation Specialist. Kassandra then progressed to roles such as Associate Manager, Retention Marketing, and Retention Marketing Manager. Additionally, they worked as an Associate Campaign Manager, Expansion.

Continuing their career journey, in 2021 Kassandra worked as a Marketing Project Manager at TargetCW and as a Customer Marketing Manager at Lytx, Inc. before joining Mural in 2022 as a Customer Marketing Manager, specifically in the Advocacy area.

Overall, Kassandra Gold has shown their expertise in customer marketing, campaign management, retention marketing, data analysis, social media, reputation management, and project management throughout their career.

Kassandra Gold obtained a Bachelor of Arts (BA) degree in Psychology from the University of Rhode Island. In addition, they have acquired multiple certifications, including the ABM Certification: Foundations Course from Demandbase in June 2021. Kassandra also completed various courses on LinkedIn, such as Algorithmic Trading and Stocks Essential Training, Bystander Training: From Bystander to Upstander, Communicating Across Cultures, Confronting Bias: Thriving Across Our Differences, Email and Newsletter Marketing Foundations, How to Network When You Don't Like Networking, Managing Up, Rules for Rising Leaders, Strategic Thinking, The Six Morning Habits of High Performers, Unconscious Bias, Being an Effective Team Member, Leading Projects, Leading without Formal Authority, Holding Your Team Accountable, Managing a Cross-Functional Team, Communicating with Confidence, Customer Retention, and Customer Service: Creating Customer Value.