Roberto Aulicino

Roberto Aulicino is a seasoned marketing professional currently serving as Head of Marketing at both Neobpo and Hypeone since October 2023, and as the owner of ENJAS SERVIÇOS EMPRESARIAIS since March 2023, focusing on strategic marketing plans for B2B and B2C companies. Previously, Aulicino managed brand, marketing, and communication efforts at EY, where responsibilities included leading events to create business opportunities and implementing new metrics. A significant tenure at Capgemini involved managing media relations, digital performance, and event planning to drive demand. Further experience includes roles at IBM and PwC, where Aulicino oversaw marketing communication and contributed to major events. Aulicino holds a Bachelor's degree in Economics from Pontifícia Universidade Católica de São Paulo and completed an Executive Education program at ISE Business School.