Paul D. has a diverse work experience in the digital advertising industry. Paul is currently serving as the Vice President of Business Development at OAREX Capital Markets, Inc., where they lead business development efforts and is responsible for marketing, lead generation, and company analysis.
Prior to this, Paul held the position of Vice President Sales and Business Development at ConsortiumOne, a digital consulting company. Paul'srole involved managing new business activities and developing sales strategies for direct and programmatic ad sales representation, factoring, and emerging technologies.
Before ConsortiumOne, Paul worked as the Business Development Programmatic at Prohaska Consulting, where they focused on publisher business development. Paul assisted established companies in transitioning into programmatic selling and drove strategy and revenue for early-stage companies introducing new technology products to the market.
Paul also served as the Vice President of National Programmatic Sales at Sonobi.com, a leading ad technology company. Here, they exceeded goals and managed a sales team across different locations, offering proprietary technology and ad operation services to publishers in the programmatic market.
Paul'sexperience also includes the role of Director of Ad Sales Media Solutions, NA at Expedia, where they directed all ad sales activities for the North America region. Paul led a team of salespeople and focused on custom display, mobile, video, and multi-dimensional targeting for various advertising categories.
Paul's earlier work experience includes positions such as Chief Revenue Officer (CRO) at Interevco.com, where they established turnkey sales, ad marketing, and targeting strategies for major ad categories, and Vice President of Sales and Marketing at Uproar.com, where they contributed to the growth and revenue strategies of the social media site.
Paul also held roles at Tripod Lycos, where they developed sales strategy and facilitated the company's acquisition by Lycos, and Geocites-Yahoo as the VP of Sales and Marketing. Paul began their career at Conde Nast as the Corporate Ad Director.
Throughout their career, Paul has demonstrated expertise in business development, sales management, advertising strategy, and digital marketing.
Paul D. attended Baruch College from 1984 to 1988, where they earned a Bachelor of Business Administration (BBA) degree with a focus on Advertising. Additionally, they pursued further education at NYU Stern School of Business, where they obtained a Master's degree in Marketing.
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