McKenzie Riccio

McKenzie Riccio has gained extensive experience in media planning and buying, working with various companies such as Ocean Spray Cranberries, AMP Agency, and Hill Holliday. McKenzie has managed junior team members, developed integrated media plans, and fostered collaboration between internal teams to drive business outcomes for clients. With a Bachelor's degree in Marketing from Bentley University, McKenzie also has a background in social media marketing, channel marketing, and coaching soccer for children.