Katia Yamazato

Katia Yamazato has a diverse work experience spanning over many years. Katia has held various roles in different companies, demonstrating their expertise in marketing, go-to-market strategies, and business intelligence.

Their most recent role was as the Head of Marketing at OmniChat, starting in June 2023. Prior to that, they worked as the Head de MKT at NeoAssist from August 2022 to June 2023.

Katia also worked as the Gerente de Marketing at Mills Estruturas e Serviços de Engenharia S.A. from January 2021 to April 2022. In this role, they were responsible for the repositioning of the brand in the market, developing digital channels for brand visibility and demand generation. Katia also launched a website to improve the customer's buying journey.

Before that, they worked at TIVIT as the Gerente de Go to Market e Parcerias de Cyber Security from October 2019 to December 2020. Katia focused on go-to-market strategies, partner onboarding, marketing collaboration, and demand generation for Cyber Security and Cloud solutions.

Prior to TIVIT, they worked at farol soluções from May 2017 to October 2019, helping companies generate demand.

Katia also had a significant tenure at UOLDIVEO, where they held the position of Head de Go to Market e Marketing de serviços de TI from March 2013 to April 2017. In this role, they were responsible for marketing and positioning new IT services in the market. Katia developed strategic plans, commercial development, incentives, and business intelligence.

Katia's early career included positions at Telefônica, S.A. where they worked from 1999 to 2012. Katia held several managerial roles in the Marketing and Products department, including Gerente de Planejamento Comercial, Gerente de Projetos Especiais e Business Intelligence, Gerente de Marketing, and Gerente de Desenvolvimento e Gestão de Produtos de Dados.

Before their time at Telefônica, Katia worked as an Engenheira de Vendas at Elevadores Otis from January 1996 to July 1999.

Katia Yamazato completed their education at FGV - Fundação Getulio Vargas in 2009, where they earned a degree in Marketing B2B. In 2005, they attended Fundação Dom Cabral, acquiring competências comerciais. Prior to that, they studied at FEI from 1991 to 1997 and obtained a degree in Production Engineering.