Mike Chowla

In this role, Chowla will be responsible for the full product life cycle, from customer discovery and user research to development, delivery and support of a market-leading product suite. Chowla will report to Paul Ryan, chief technology officer for OpenX, and serve as a member of the company’s Executive Leadership Team.

Chowla’s appointment comes at a pivotal period for the industry as it prepares for a future without third-party cookies that track user preferences and activity. At the same time, the sustainability of digital ad campaigns and the steady march to a “net-zero” future are overarching considerations for every participant in the ecosystem.

Prior to joining OpenX, Chowla spent five years at PubMatic, a leading sell-side ad platform, serving most recently as vice president of product management and focused on developing products for high-growth areas, including retail media, video and CTV, and mobile in-app advertising. Previously, Chowla was head of product for The Garage, the innovation lab of the ad platform Rubicon Project, and senior director of product management for Aeris Communications, which develops Internet of Things (IoT) platforms. Chowla begam his career serving in product management and system architecture roles at Inktomi and AOL.