SM

Serena M.

Senior Content Marketing Manager at Outreach

Serena M. began their work experience in 2014 as a Consumer Marketing Intern at Apartments.com, where they wrote and edited blog posts and conducted competitor research to drive consumer engagement on social media. In 2015, they worked as a Social Media and Content Marketing Intern at Shiftgig, where they developed and executed monthly social campaigns and drove user engagement through various social platforms. In 2015, they also joined Avvo as a Content Coordinator and later became a Content Editor. During their time at Avvo, they managed a team of freelance writers and collaborated on discovery work for new products while producing SEO-targeted content for the website. In 2017, Serena joined Reviews.com as an Editor and eventually became a Senior Editor, responsible for driving the editorial strategy for high-value pages and training new staff writers. Serena then moved to Pro.com in 2018 as a Content Marketing Manager, where they focused on driving organic leads and maintaining a consistent brand story across various channels. Currently, Serena works as a Content Marketing Manager at Outreach, starting in 2021.

Serena M. holds a Bachelor of Arts degree in Public Relations and Advertising from DePaul University. Serena has also obtained a certification in SEO from HubSpot Academy in July 2021. No further educational history is provided.

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Timeline

  • Senior Content Marketing Manager

    August 1, 2024 - present

  • Content Marketing Manager

    August, 2021