Francesca Alfarache

Francesca Alfarache currently serves as the Director of Loyalty Strategy Services at PAR Technology, where responsibilities include leading the Customer Success Specialist and Managed Services teams to enhance customer satisfaction and drive revenue growth. Previously, Francesca held roles at Punchh, starting as a Customer Success Manager and advancing to Manager of Customer Success, focusing on account management and marketing strategy. Additionally, Francesca was the Director of Marketing at TruFusion Austin, overseeing digital marketing efforts and customer journey implementations. Earlier experience at HotSchedules included project management and leading customer support teams, while initial work at Hewlett-Packard involved managing public sector purchase orders. Education was completed at Texas State University.