Karen Castilho Maia

Karen Castilho Maia began their work experience in 2012 as a Microsoft Ambassador Program intern at Wunderman, where they conducted marketing activities and organized events for Microsoft products. Karen then worked at ClickBus as a Creative Traffic Manager, overseeing project timelines and coordinating with various teams. Karen also served as a Communication Analyst at ClickBus, supporting communication campaigns and managing budgets. Karen later joined MJV Technology & Innovation as an Innovation Analyst, utilizing design thinking tools for digital innovation projects. Karen's most recent role was as a UX Researcher at Clicksign, where they conducted usability studies and research to inform design decisions. Karen will start working as a Product Designer at Payface in 2023.

Karen Castilho Maia completed their education at Universidade São Judas Tadeu. Karen obtained a Bachelor's degree in Publicidade e Propaganda, graduating in 2014. In 2016, they pursued further education at the same university and completed a Master of Business Administration (MBA) in Gestão Estratégica de Marketing in 2017.

In addition to their formal education, Karen has also obtained several certifications. In 2015, they earned a certification as a Gerente de E-commerce e Marketing Digital from Internet Innovation. Karen further enhanced their skills by completing the Advanced Business English course at ILAC in 2019 and the General English course at Kaplan in 2016. Additionally, they have obtained certifications in ResearchOps and UX Research from Mergo User Experience in 2022 and 2020 respectively. Karen has also earned certificates of participation in various events, including Experiência Observe in 2022 and Observe 2021, both from Even3.