Christina Song is a seasoned marketing professional with extensive experience in digital activation and media strategy. Currently serving as Global Senior Director of Digital Activation at PHD since September 2018, Christina leads global media strategies, collaborates cross-functionally with key client teams, and drives data-informed initiatives to enhance return on investment. Previous roles include Director of Digital Activation, where Christina was recognized with Omnicom’s Growth Transformation award for driving significant revenue growth and campaign evolution. Previous positions at Varick included overseeing a large account management team and implementing effective campaign strategies. Christina's early career spans roles at ZenithOptimedia, ARAMARK, and The Walt Disney Company, complemented by a Bachelor’s degree in Marketing from The Ohio State University.
January, 2024 - present
September, 2019
September, 2018