Mayank Meenketan

Mayank Meenketan has a diverse work experience in marketing and management roles. Mayank is currently serving as the Head of Customer & Shopper Marketing at Polycab India Limited, where they have launched loyalty programs, introduced retail contractor loyalty, and achieved significant enrolment growth. Prior to this, they worked at Pidilite Industries Limited as the National Category Development Manager for Fevicol, where they formulated strategies for business plans, rejuvenated the category, and managed trade schemes and incentives. Mayank also served as the Marketing Manager at BD and as a Senior Brand Manager at Asian Paints, where they focused on enhancing customer experience, driving retail sales, and managing dealer networks. Mayank's experience also includes roles as an Area Manager for Asian Paints Home Solutions and as a Management Trainee at Asian Paints, where they received comprehensive training in various aspects of sales. Mayank started their career as a Summer Intern at Asian Paints, where they received a pre-placement offer and worked on increasing the penetration of dealer tinting machines.

Mayank Meenketan completed their Bachelor of Engineering (BE) degree in Computer Science and Engineering from PESIT, Bangalore | Visvesvaraya Technological University, Karnataka, from 2003 to 2007. Mayank then pursued a Post Graduate Diploma in Business Management (PGDBM) with a specialization in Marketing from XLRI Jamshedpur from 2007 to 2009. In addition, Mayank has obtained various certifications, including ones in Agile New Product Development for Manufacturers, Building an Integrated Online Marketing Plan, How to Make Strategic Thinking a Habit, Lead Like a Boss, and The Fundamentals of Digital Marketing. These certifications were obtained from institutions such as LinkedIn and Google between 2021 and 2022.