Alida Araica has held various roles in marketing, content programming, and publicity for companies such as POPSUGAR, Livingly Media, and Alida's Campus Media. Alida has managed email newsletters, developed content strategies, coordinated cross-functional teams, and optimized revenue through email campaigns. Alida's experience also includes social media strategy, events coordination, and script editing for video games. Alida holds a Bachelor of Arts in English Language and Literature from the University of California, Davis.
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