Gabriel Mata-Guzmán

Gabriel Mata-Guzmán has a diverse range of work experience in various roles and industries.

Starting in 2013, Gabriel worked as a Freelance Copywriter on Upwork, where they focused on improving online user experience through well-written and relevant content, crafting persuasive advertisements, and conducting rigorous research for journalistic reports.

In 2014, they served as a Docente Convencional at Universidad Bicentenaria De Aragua, where they likely taught on a conventional basis for an unspecified period.

From 2018 to 2018, Gabriel worked as a Marketing Manager at Vitzo, where they developed and executed link-building strategies, conducted data scraping to create databases for direct outreach, and analyzed partnership and backlink opportunities through SEO tools.

Gabriel'srole as an Outreach Manager at Visme in 2019 involved developing link-building strategies, creating databases for direct outreach, and analyzing alliance and backlink opportunities using SEO tools.

Also in 2019, Gabriel took up the position of an SEO Manager at Adobe, where they were responsible for developing the overall backlink strategy for Adobe Spark, building links through direct prospecting via cold email, and extracting and constructing databases for direct approach through data scraping.

Gabriel joined Occultu Media in 2017 as the Creative Director. Gabriel'sresponsibilities included optimizing marketing funnels, designing and structuring effective marketing funnels, integrating various digital marketing tools and platforms, and overseeing investments, employee welfare, and organizational management as CEO until 2019.

At Su Industria, C.A. from 2009 to 2019, Gabriel took on the role of a Marketing Analyst. Gabriel worked on traditional and online public relations, graphic and web design, SEO, and content marketing to increase brand visibility, captivate audiences, and improve website search engine rankings.

From 2021 to the present, Gabriel is the CEO & Founder of The Revenue Project, a bootstrapping and entrepreneurship laboratory that assists SaaS B2B startups with growth and conversion through hybrid marketing strategies, effective marketing funnels, and content-focused approaches.

Currently, Gabriel is working at Primera Base as the Head of Growth. Gabriel'sresponsibilities include designing and implementing growth strategies, launching PPC conversion funnels to generate more opportunities, and creating new automated customer acquisition and scheduling systems.

Gabriel Mata-Guzmán began their education in 2004 at the Universidad Central de Venezuela, studying Mathematics. However, their studies were interrupted in 2005. From 2006 to 2011, Gabriel attended the Universidad Bicentenaria de Aragua, where they pursued a degree in Comunicación y Desarrollo (Communication and Development). In October 2022, Gabriel obtained a certification from Yeira in a workshop titled "Transforma tus Cursos con Yeira."