Jim Blenis

Director Of Digital Content at Prodege

Jim Blenis has a diverse work experience spanning over several companies and roles. Jim started their career at AAA Nebraska as a Project Coordinator from 1991 to 1995. Jim then moved on to AAA Minneapolis, where they served as the Senior Manager of Marketing Services from 1995 to 2001, overseeing various aspects of the organization including P&L responsibility, web site operations, and financial services products.

Following this, Jim joined AAA Minnesota/Iowa as a Marketing Technology Consultant from 2001 to 2004, leading the company's web site conversion and implementing successful e-mail marketing programs. Jim then transitioned to AAA, working as a Web Product Consultant within the Internet Services Group from 2004 to 2006, where they contributed to improving web usage and functionality for the company's club sites.

Jim's career then took him to Mystic Lake Casino, initially hired as a Technology Specialist before transitioning to the role of IT Business Analyst from 2006 to 2008. Jim was responsible for gathering requirements, conducting project management, and liaising between the IT and Marketing departments.

In 2008, Jim joined UnitedHealth Group as a Senior Business Analyst for a brief period. Currently, they are working at Prodege, LLC as the Director of Digital Content. Prodege is a cutting-edge marketing and consumer insights platform that utilizes its global audience of reward program members to provide innovative business solutions for leading brands and agencies. Jim's role involves leveraging deep consumer profiling to help partners acquire new customers, increase engagement and revenue, and drive brand loyalty and product adoption.

Jim Blenis earned their MBA in Business from the University of Phoenix from 2005 to 2007. Prior to that, they obtained a BS in Business from the University of Wisconsin-Stout between 1985 and 1989. Jim completed their high school education at Minneapolis Lutheran High School from 1982 to 1984. Jim also has additional certifications in various management skills obtained from LinkedIn in 2019, including Managing Organizational Change for Managers, Time Management for Managers, Leading with Emotional Intelligence, and Giving and Receiving Feedback.

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