Zineb Belyasmine

Zineb Belyasmine currently serves as the Regional Director for the Middle East at Profitroom since September 2024. Prior to this role, Zineb held various positions at The Hotels Network from October 2019 to September 2024, including Market Director for France, Middle East, and Africa, and Senior Market Manager for the Middle East and Africa. Earlier experience includes roles at Expedia, Inc. as Market Manager and Associate Market Manager, as well as Market Manager at Atlas Voyages and Account Manager for North Africa at Booking.com. Zineb began professional career as a Project Manager at Azoka (Groupe Atalante). Zineb holds a Master's degree in Management & Marketing for the Travel, Hospitality, and Tourism sectors from TBS Education, completed in 2010.