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Sam Kayum

Strategic Consultant at Prohaska Consulting

Sam Kayum has extensive work experience in the digital media and consulting industry. They have held positions in various companies, starting with their role as an Agency Sales Manager at IPC Magazines from 1994 to 1999. They then worked as an Agency Sales Manager at Excite from 2000 to 2001. At Lycos Europe, Sam served as the European Managing Director-Commercial from 2002 to 2009, managing over 100 personnel across three territories and overseeing P&L and revenue strategies. Sam was the Founding Managing Director of smartclip UK, a digital video network, from 2009 to 2012. They later became the Chief Commercial Officer at Wesee Ltd from 2013 to 2015, where they utilized machine learning technology to analyze and target image and video content. Sam then co-founded and served as the COO of MediaEquities, a digital consulting agency specializing in video, data, and programmatic services, from 2015 to 2017. They were also the Chief Digital Officer and Co-Founder of Core London, a financial video content production and distribution company, from 2017 to 2019. From 2020 to 2021, Sam worked as a Commercial/Technology Consultant at LondonlovesBusiness.com, where they focused on maximizing revenue streams and sourcing new partnerships. Currently, Sam is employed as a Strategic Consultant at Prohaska Consulting, where they provide advisory services and oversee digital projects, including due diligence, strategic advice, and migration of video assets.

Sam Kayum attended Challney Boys School from 1981 to 1986, where they completed their high school education. Sam then furthered their education at Sixth Form College, Luton from 1986 to 1988. Here, they acquired their high school degree. Afterward, from 1988 to 1991, Sam pursued a Bachelor of Science (BSc) (hons) degree in Geological and Earth Sciences/Geosciences at the University of London, Imperial College.

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