Elsa Blix

Assistant Brand Manager - Jose Cuervo Tequila at Proximo Spirits

Elsa Blix is an accomplished marketing and brand management professional with extensive experience in the retail and spirits industries. Currently serving as the Assistant Brand Manager for Jose Cuervo Tequila at Proximo Spirits since January 2023, Elsa previously held the position of Marketing Associate at Tatler AS, where significant contributions included presenting product collections and driving sales growth. Earlier experience includes roles as Brand Coordinator at Vale Food Co, where competitive analysis was conducted to enhance loyalty marketing strategies, and Assistant Buyer at Burlington Stores, Inc., focusing on market negotiations and vendor management. Elsa began their career as an intern at BIK BOK AS, later transitioning to product development, and previously gained retail experience as a Sales Associate at BCBGMAXAZRIAGROUP. Academic credentials include a Master of Fine Arts in Luxury and Brand Management from Savannah College of Art and Design and a Bachelor’s Degree in Retail Merchandise and Product Development from Florida State University.

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