Mark Elderkin

Mark Elderkin has a long and successful career in marketing. In 2021, they began working as the Head of Marketing for Remeo Gelato, where they worked on building a brand and fast-growing business. In 2022, they moved on to become the Marketing Director for Airmel, providing marketing, sponsorship, and content support. Mark also took on the role of Head of Marketing for LIGA - I for Design Ltd in 2021, helping to build the LIGA brand and business. In 2020, they became a Client Partner for PetThinQ Inc., specializing in providing advanced analytics and insights tailored to the pet category. In 2017, they took on the role of Director for Brand Intervention, offering strategic ‘brand intervention’ consultancy and contract support. In 2014, they became the Head of Marketing for Upbeat Protein Drink, responsible for the marketing of the product. In 2011, they took on the role of Group Marketing Director for Wellness Foods Ltd, overseeing three UK branded businesses. In 2002, they became the Senior Marketing Manager for General Mills UK, part of the team that doubled the business. Finally, in 2001 and 1997, they were the Director of New Products and Director of Marketing, Hill's Science Plan - Europe, respectively, for Colgate Palmolive.

Mark Elderkin has an education history that includes a Bsc (Hons) Biology from the University of York, a BSc from the University of York, an Omnichannel Strategy and Management degree from Dartmouth College, and a Digital Marketing (sponsored by Google) degree with Distinction from Squared Online. Mark also has three additional certifications: AI for Everyone from Coursera (obtained in March 2020), Creativity Moderation Ninja from ?What If! Innovation | Part of Accenture (obtained in May 2012), and an Omnichannel Strategy and Management certification from Dartmouth College.