Adam Penner

CRM Director at Rent.

Adam Penner has a diverse work experience spanning from 2005 to the present. Adam currently holds the position of CRM Director at Rent., starting from May 2023. Before that, they worked at Curated as the Head of CRM from April 2022 to April 2023. In this role, they developed and oversaw high-growth strategies for CRM programs and channels. Prior to Curated, Adam was a CRM Lead at The Home Depot from March 2021 to April 2022. There, they led the transition of the CRM team and established the CRM Center of Excellence. Adam also served as a Senior Manager of CRM Strategy from July 2018 to February 2021 and a CRM Program Manager from October 2016 to July 2018 at The Home Depot.

Before their time at The Home Depot, Adam worked at Georgia-Pacific LLC as a Consumer Data Driven Marketing Manager from August 2015 to October 2016. Adam focused on brand communications and marketing performance through integrated data and personalized engagement. Prior to that, Adam was a Digital Marketing Manager and Interactive Marketing Analyst at INVISTA from 2011 to 2015. Adam was responsible for marketing strategy and execution across global brands and implemented digital marketing efforts.

Adam's earlier work experience includes serving as the Director of Marketing and Enrollment Management at Tabor College from October 2007 to October 2011, where they led marketing and enrollment efforts. Adam also worked as an Adjunct Faculty member during that time. Prior to that, Adam worked as a Communications Specialist at Fresno Pacific University from August 2005 to October 2007.

Adam Penner received their education from Fresno Pacific University and Tabor College. From 2004 to 2007, they pursued a Master of Arts degree at Fresno Pacific University. During this time, they did not specify a particular field of study. Prior to that, from 1999 to 2003, Adam earned their Bachelor of Arts degree in Business Administration, with a focus on Marketing, from Tabor College. In addition to their formal education, they also obtained several certifications throughout their career. In 2015, Adam became a Salesforce Certified Pardot Consultant through Salesforce. Prior to that, in 2013, they received the Sitecore DMS 1.0 Certified Marketer certification from Sitecore. Most recently, in April 2023, they obtained the SMS Marketing Certification from Postscript.

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Timeline

  • CRM Director

    May, 2023 - present

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