Daniela Isabel Ruiz

Daniela Isabel Ruiz has been in the workforce since 2014. Daniela Isabel began their career as a Cajero at Fiesta Inn. In 2015, they worked as a UI Designer Senior at Smart Byte, S.A. de C.V., where they designed solutions for different accounting and financial services for one of the Big Four and their clients. Daniela Isabel also had contact with clients and estimated times, as well as created animations, edited audio, and video to generate sales spots for both applications and additional services. In 2019, they worked as a Product Designer at Boletia, where they were responsible for end-to-end project design, from meetings with owners to defining the product's scope focused on the user, as well as wireframes, HD mockups, HTML, and CSS layout, and product iterations. Daniela Isabel also conducted user tests at different product stages and created and analyzed benchmarks and the product's scope. That same year, they worked as a UX UI Designer at CITI Value in Real Time, where they created wireframes and HD mockups for the mobile app, Android and iOS, and conducted user tests for specific app functionalities, as well as designed digital materials for platforms or applications in traditional media. In 2020, they worked at Novu Central as a UX UI Manager and UX UI Senior. Currently, they are a Senior Product Designer at Resilia.

Daniela Isabel Ruiz graduated from Universidad Autónoma Metropolitana in 2015 with a Licenciatura in Diseño de la Comunicación Gráfica.