Alison Holland

Alison Holland is a Senior UX Researcher with extensive experience in user experience research across various companies. Currently at Rovio Entertainment Corporation, Alison previously led significant projects at StudySmarter, where insights from user research improved conversion rates dramatically. Experience as a User Researcher at AMBOSS involved generating qualitative and quantitative research to enhance product experiences for US markets. As a UX Researcher at GameDuell GmbH, Alison contributed to improving user satisfaction for numerous games. Alison's earlier roles included project management and research positions, complemented by a solid educational background in psychology and neuroscience from institutions such as Freie Universität Berlin and Lancaster University.