Lisa McGinty

Lisa McGinty has a diverse range of work experience spanning over several decades. Lisa began their career as a Senior Marketing Communications Manager at Smith Bucklin & Associates, where they managed marketing activities and growth plans for technology associations and groups. Lisa then joined MCI WorldCom as a Senior Manager, overseeing product development, branding, and marketing for prepaid long-distance retail products. Afterward, they worked at InComm as an SVP of Strategic Partnerships, where they played a key role in marketing a digital advertising card-linked offers platform.

Lisa later joined FreightWaves as the Chief Marketing Officer, responsible for marketing strategies and team development across a family of FreightWaves assets. Lisa also served as the Chief Retention & Success Officer, building an internal customer success team to support FreightWaves' SONAR platform. Additionally, Lisa held the position of Chief Audience Officer, where they played a key role in launching and growing various brands and businesses under the FreightWaves umbrella.

Lisa then moved to Comdata as the VP of Product Strategy and Marketing, overseeing product innovation and marketing for payment products within the North American small fleet trucking division. Lisa developed initiatives to help the sales force understand a new customer segment and implemented a CRM onboarding experience for customers.

Following their time at Comdata, Lisa joined inAssist Health Management Solutions as the Chief Growth Officer, contributing to the company's growth through operational scale, product development, strategic partnerships, and channel expansion. Lisa helped inAssist provide medical bill management and HIPAA liability protection solutions to high net worth individuals and celebrity clients.

Most recently, Lisa joined SafeAI, Inc. as the Head of Global Marketing. In this role, Lisa focuses on brand awareness and growth for the autonomous tech company, which retrofits heavy vehicles for autonomous use in global mining and industrial construction industries.

Throughout their career, Lisa has demonstrated a strong expertise in marketing, product development, strategic partnerships, and team leadership, which have contributed to their success in various industries and roles.

Lisa McGinty received a BA in Communications from the University of Central Florida. No information is available regarding the start or end year of their education at this institution.