Hailey Hillebrand has a diverse work experience, starting with Salesloft as a Senior Field Marketing Manager. In this role, they partnered with Enterprise Sales Regional Vice Presidents to develop marketing strategies and campaigns for account-based marketing programs. Hailey also collaborated with sales teams to prioritize and execute targeted events with prospects and customers.
Prior to their role at Salesloft, Hailey worked at Gainsight as a Marketing Campaign Manager for their PX product lines. Hailey developed and executed marketing campaigns, leveraging account-based marketing to generate demand. Hailey worked cross-functionally with marketing, sales, and management teams to ensure timely completion of deliverables and coordinated campaign efforts.
Before Gainsight, Hailey worked at Blackbaud where they held multiple roles. As a Senior Enterprise Demand Generation Marketing Manager, they developed and executed B2B campaigns, strategically utilizing different marketing tactics. Hailey also managed and optimized lead scoring models and created content for campaign deliverables. Additionally, Hailey worked as an Associate Account Executive, where they provided recommendations and implemented programs for non-profit customers, built relationships with decision-makers, and used solution selling techniques. Hailey also held the role of Business Development Representative, managing campaigns and securing interest in Blackbaud's solutions.
Overall, Hailey Hillebrand has a strong background in field marketing, campaign management, demand generation, and sales, with a focus on account-based marketing and driving results through collaboration and strategic execution.
Hailey Hillebrand obtained their Bachelor of Arts (B.A.) degree in Public Health from the College of Charleston, where they studied from 2011 to 2015. In addition to their degree, they also hold a certification as an ABM Certified Strategist from Demandbase, which they obtained in August 2019. Hailey also has a certification in Raiser's Edge NXT from Blackbaud, although the specific details of when and where they obtained this certification are not provided.
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