Sarah Patterson

Sarah is the chief marketing officer of Samsara, overseeing go-to-market strategy, brand building and lead generation in support of Samsara’s strategic plan.

Prior to Samsara, Sarah spent more than 12 years at Salesforce, most recently serving as executive vice president of CRM and cross-product marketing where she was responsible for the marketing for Sales Cloud and Service Cloud, and also ran a cross-product marketing team that led C-Suite solution marketing, product naming, release marketing and launch marketing. Sarah has run marketing for Service Cloud since 2013, helping to scale the business into Salesforce’s largest product line. In 2020, she also led the launch of Salesforce’s Work.com solution and Vaccine Cloud. Through her tenure at Salesforce, she has run EMEA product marketing team, industries marketing and SMB product marketing.

Before Salesforce, Sarah worked in strategy consulting at McKinsey & Co., M&A finance at Jefferies Broadview and in economic development at the Initiative for a Competitive Inner City.

She holds a bachelor’s degree in Economics from Wellesley College and an MBA from Stanford’s Graduate School of Business.