Francisco Antonio de Icaza Pro currently serves as the Director de ventas y marketing at SF Bay Coffee since March 2020, overseeing sales and marketing activities in Mexico. With extensive experience in the financial sector spanning over three decades, prior roles include Director at FI-Promociones, Deputy Director of Government and Commercial Banking at Scotiabank Mexico, and Specialized Finance Adviser at FINRURAL. Francisco has also held positions as Deputy Director of Institutional Investments at Valores Mexicanos and Banamex, focusing on investment advisory and client services. Francisco holds a Law Degree with a Fiscal specialization from Universidad Autónoma Metropolitana, earned from 1982 to 1985.
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