Carlos Geraldo

Chief Sales Marketing Officer at Sanar

Carlos Geraldo serves as the Chief Sales Marketing Officer at Sanar since January 2024. Previously, Carlos held multiple leadership roles at Wine.com.br from October 2019 to March 2024, including Director of Growth and Senior Manager of Products & CRM, achieving significant results in subscription growth and user engagement. Carlos also has experience in marketing management at Nextel Brasil, where responsibilities included client retention strategies, and as CEO and founder of Pet Hour, a startup focused on enhancing customer loyalty for pet shops. Educational qualifications include an Executive Program in Digital Business Strategy from MIT Sloan School of Management, an MBA in Marketing Strategy from USP, and other specialized training in market intelligence and business English.

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