Roy Reeves

Principal Business Development Specialist, Americas at SAS Institute

Roy Reeves is an experienced business development professional currently serving as Principal Business Development Specialist for the Americas at SAS since 2022, where the focus is on managing ad inventory through an advanced ad server solution. Prior roles include Head of Corporate Business Development at Vestaboard (2021-2022) and EVP of Sales and Business Development at Bulzi, Inc. (2010-2021), a significant player in the hospitality advertising market. Roy's career also includes leadership positions at Kaltura, TechPath, PumpTop TV, and Just Energy, showcasing a strong background in sales, marketing, and media management across various industries. Educational credentials encompass degrees from USC Marshall School of Business, University of Colorado Boulder, and Polytechnic School, among others.

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