Abinaya Ashok Kumar has over 8 years of work experience in marketing and digital marketing roles. In 2022, they began working as a Marketing Manager at Sendhelper by PropertyGuru. In 2021, they became the Country Marketing Manager at KooBits, where they managed paid performance marketing campaigns to acquire customers and drive revenue. From 2016 to 2021, they worked as a Digital Marketing Specialist at HealthCert International, where they developed and implemented lead generation strategies and marketing automation. From 2014 to 2016, they were an Associate Consultant at iSmart Communications Pte Ltd, where they managed timelines, budgets, and client relationships from pitch to monthly reporting.
Abinaya Ashok Kumar's education history includes a Master of Commerce in Marketing from Raffles College of Design and Commerce from 2013, a Bachelor's degree in Apparel and Fashion Technology from PSG College of Technology from 2008 to 2011, and a Higher Secondary in Mathematics and Computer Science from Stanes Anglo Indian Higher Secondary school from 2003 to 2008.
December, 2022 - present
Marketing Manager, Foodservice Brand Building at PepsiCo
Marketing Manager, Foodservice - Recreation & Retail at PepsiCo
Product Marketing Manager at HighByte
Marketing Manager, Integrated Campaigns at Retool
Marketing Manager at Live Nation Entertainment
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