Hong Xu

Senior Marketing Manager at SHEIN

Hong Xu is a seasoned marketing professional currently serving as Senior Marketing Manager at SHEIN since January 2024. Prior experience includes roles as Marketing Manager and Senior Brand Manager at Life-Space Group from April 2020 to December 2023, where Hong Xu was instrumental in brand development and innovative product introduction. Previously, Hong Xu worked at ANNEX Foods Pty Ltd from September 2013 to April 2020, initially as Sales Marketing Specialist and later as Sales Marketing Manager, focusing on brand management and export operations. Educational qualifications include a Master of Marketing Communication from the University of Melbourne and a Bachelor of Business in Accounting and Marketing from Monash University.

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