Campaigns & Merchant Marketing Associate/ Senior Associate

Marketing · Full-time · Global

Job description

Our Journey ShopBack was born one night in 2014 when co-founders Henry and Joel were toying around (with entrepreneurial ideas) in Henry's car, sparking the concept of earning Cashback while shopping online. The ShopBack Group has now grown to become the leading shopping, rewards, and payments platform in Asia-Pacific, with 45 million shoppers across 12 markets and more than half a million transactions powered for 20,000 partners daily. Fresh off its debut in the European market, ShopBack is seeking thrill-seekers to join the journey of building The World's Most Rewarding Way to Shop. Get ready for the ride of a lifetime: a blend of startup spirit woven into a solid business foundation.

Your Adventure Ahead

  • Grow ShopBack’s top brand partners across various categories (Fashion, Beauty, Home & Living, F&B) to create, plan and implement B2C marketing campaigns.
  • Create meaningful partnerships with brand partners to acquire new users, grow sales and create brand awareness for ShopBack.
  • Manage end-to-end marketing; Develop pitch decks for brand launches, Negotiation with brand partners, Execution of online and offline campaigns.
  • Develop campaigns through various channels and tools: in-app, offline, social media, CRM, paid ads, influencer marketing.
  • Conceptualize and execute co-branded offline retail activations targeted at acquiring new users.
  • Collaborate cross-functionally with operations, social media, graphic designers, campaigns, business development teams to drive business goals for ShopBack and brand partners.
  • Measure and report performance of campaigns and advise on improvements and scalability opportunities.
  • Spearhead new projects and make recommendations on new growth opportunities in order to develop a strong culture of rapid experimentation.

Essentials to Succeed

  • 2 - 4 years relevant experience in partnerships/marketing/business building experience, preferably within offline retail and/or e-Commerce and/or payments environment.
  • A driven, independent, highly motivated and result-oriented individual.
  • Proactive can-do attitude, problem solving skills and good team player.
  • Strong analytical skills, use data to inform decision making and measure campaign effectiveness.
  • Good interpersonal skills with strong expertise in managing relationships with internal and external stakeholders.
  • Excellent project management skills to manage a wide range of brand partners and deliver under tight timelines
  • Ability to think creatively and strategically, develop innovative solutions to business problems.