Kevin Peng Lu

Kevin Peng LU has a diverse work experience spanning multiple companies and roles. Kevin Peng started their career as a Software Engineer Intern at PFU Systems, Inc. in 2011. Later, they joined ZALORA Group in 2013 as a Regional Advertising Network Account Manager, before progressing to roles such as Regional Mobile Marketing Executive, Senior Account Manager, and eventually Senior Manager. During their time at ZALORA Group, they contributed to strategy and growth, managed Facebook and Twitter campaigns, and successfully increased the scale of the mobile app channel by 500% within a year. In 2016, Kevin joined ShopBack as the Head of Online Marketing.

Kevin Peng Lu completed their Bachelor of Engineering (BEng) degree in Computer Science from Zhejiang University of Technology in the years 2008 to 2012. Kevin Peng then pursued a Master of Science (MS) degree in Statistics from the National University of Singapore from 2012 to 2013.