Jennifer Stack

Head Of Content at SID LEE

Jennifer Stack has a diverse and extensive work experience in the field of content strategy, social media, and digital marketing. Jennifer has held roles such as Head of Content and Director of Content at Sid Lee, where they were responsible for managing content initiatives. Jennifer also worked as an Adjunct Professor at George Brown College, Humber College, and the University of Guelph-Humber, where they taught courses related to content strategy and analytics. At Miami Ad School Toronto, they served as a Social Media Instructor and later as the Social Media & Content Strategy Program Director, overseeing curriculum development and mentorship. Jennifer has also worked at Hootsuite as a Senior Business Value Consultant, empowering enterprise customers to transform their marketing strategies. Additionally, they have held roles at Momentum Worldwide, Anomaly, GTB, and Community Agency, where they contributed to social media strategy, content creation, community management, influencer management, and analytics. Jennifer Stack has demonstrated expertise in the industry through their involvement in key industry events and panels and is known for their ability to drive digital and social innovation.

Jennifer Stack completed their education in a progressive manner. Jennifer obtained a Bachelor of Arts degree in Communication and Psychology from Concordia University from 2006 to 2009. Following that, they pursued a Master of Arts degree with Merit in International Marketing Communications from London Metropolitan University from 2009 to 2010. Jennifer further expanded their educational background by earning a Master of Science degree in International Marketing Communication Strategy from École Supérieure de Commerce Et de Management - ESCEM from 2010 to 2011. Additionally, they acquired various certifications such as the Facebook Certified Creative Strategy Professional certification in 2020 and the Digital Marketing Management Certificate from the University of Toronto School of Continuing Studies in 2015. Jennifer Stack actively sought out opportunities for professional growth and continues to enhance their skills through certifications.

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