Adriana Lara

Adriana Lara has a diverse work experience spanning multiple roles and companies. In 2010, they began their professional journey with an internship at Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH, followed by a role as the Economy Club Coordinator at Universidad de las Américas (UDLA ECUADOR). In 2011, they held intern positions at IBM as a Sourcing Buyer and at Bayer as a Buying Intern.

Lara then joined Funky Fish Ltd. as a Commercial Analyst, where they were responsible for prospecting new markets, developing business strategies, supervising store openings, and implementing regional marketing campaigns. Adriana later joined Pronaca as a Trade Marketing and Marketing Coordinator for Pronaca Food Service, where they contributed to defining the strategic plan, managing key account clients, and supporting new packaging development. Adriana was then promoted to the role of Trade Marketing Lead, where they managed a team, supervised budget administration, and directly collaborated with sales force members.

In 2017, Lara transitioned to Genetec, starting as a Junior Inside Sales Representative - Latin America and Caribbean - Intern. Adriana'sresponsibilities included reaching leads, coordinating onboarding processes, and supporting sales representatives with quotes and proposals. Adriana then became a Channel Sales Specialist, where they developed business opportunities, supported regional sales managers, and coordinated trade shows and marketing events. Finally, they served as a Channel Sales Team Lead for Latin America, leading a team and overseeing sales operations in the region.

Most recently, Lara joined SimplyProtein as an Ecommerce Manager in December 2020. The specific responsibilities and duration of this role are not provided. Throughout their work experience, Lara has demonstrated skills in sales coordination, trade marketing, strategic planning, budget administration, team management, and customer relationship management.

Adriana Lara completed a Graduate Diploma in Business Administration at Concordia University from 2016 to 2017. Prior to that, they pursued a Master's degree in Business Administration with a concentration in International Business Management at KU Leuven from 2015 to 2016. Adriana's undergraduate education was at Universidad de Las Américas (EC) from 2007 to 2012 where they earned a degree in International Business. Adriana'sfield of study throughout their education has primarily been focused on business and management.