Linxi Kälber-Zhang

Project Manager Data-Driven Marketing at Smart Digital

Linxi Kälber-Zhang has a diverse and extensive work experience. Their most recent role was as a Project Manager Data-Driven Marketing at smart digital GmbH. Prior to that, they worked as a Project Coordinator in Digital Marketing at the same company. They also gained experience as an Intern in Customer Relationship at Bragi and as a Student Assistant at Munich Business School & Fraunhofer, where they conducted marketing research and analysis for virtual reality technology. Additionally, they served as a Department Assistant at Bosch China, an Assistant Researcher at Tongi Jingwei Real Estate Research Laboratory, an Assistant Manager of Design at East China Architectural Design & Research Institute Co., Ltd, and an Assistant Market Researcher at Tongce Real Estate Consultancy. Throughout their work experience, they have demonstrated skills in project management, digital marketing, customer relationship, market research, and analysis.

Linxi Kälber-Zhang pursued their education in several institutions and fields of study. Linxi began their academic journey in 2008 at Tongji University, where they pursued a Bachelor's degree in engineering management, which they completed in 2012.

Afterward, Linxi enrolled at Tongji University again, this time for a Master's degree in Land Resource and Real Estate Management. Linxi studied in this program from 2012 to 2015. During their Master's program, they also attended Grenoble Ecole de Management for a year from 2013 to 2014, focusing on Management studies.

Later, Linxi pursued a Master's degree in International Business at Munich Business School from 2015 to 2017. This rounded out their formal education.

Furthermore, Linxi obtained a certification in Responsive Website Basics: Code with HTML, CSS, and JavaScript. Linxi completed this certification through Coursera in February 2018.

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Timeline

  • Project Manager Data-Driven Marketing

    September, 2017 - present

  • Project Coordinator in Digital Marketing

    February, 2017