Val Blanco

Senior Product Marketing Strategist at Smart Technologies

Val Blanco is a seasoned marketing professional with extensive experience in product marketing, campaign management, and client relations. Currently serving as a Senior Product Marketing Strategist at SMART Technologies since June 2020, Val has effectively developed and optimized global marketing campaigns for business hardware and software while collaborating with multiple international marketing teams. Prior experience includes holding managerial roles at SMART Technologies, overseeing cross-functional teams, and leading advertising campaigns for high-profile clients at Karo Group, Publicis Groupe, and McCann. Educational credentials include a Certificate in Marketing Management from the University of Calgary and various marketing management programs from UCAB and Instituto Universitario Nuevas Profesiones.

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