Gina Marichal is an accomplished professional in Revenue Management with extensive experience in the airline industry. Currently serving as Managing Director at Southwest Airlines since February 2013, Gina has progressed through various strategic roles, including Sr. Director and Director, where leadership was provided to a team focused on the Revenue Management strategy for West Coast markets. Previously, Gina held positions at United Airlines as Sales Analysis Manager and at Continental Airlines, where responsibilities included overseeing pricing and revenue management for Latin America, implementing successful strategies during international expansions, and managing teams of analysts. Early career experience includes a role as Corporate Finance Associate at Taca International Airlines, where significant cash flow management and aircraft lease negotiations were handled. Gina holds a degree in International Business from Tecnológico de Monterrey and furthered education in Executive Management at Pontificia Universidad Católica de Chile.
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