Karthik N.

Marketing Director at SpareHire

Karthik N. has a diverse work experience spanning different industries. Karthik is currently the Marketing Director at Graphite, where they have been instrumental in building and leading the marketing function from scratch. In this role, they focus on product led growth, product marketing, demand generation, content marketing, PR, Analyst Relations, and lifecycle marketing. Under their leadership, the marketing team has grown significantly, achieving measurable results.

Prior to their current role, Karthik worked as the Director of Marketing - Demand Generation at JOOR from 2019 to 2020. Before that, they spent several years at ValueMomentum, a B2B company offering software and tech services to Insurance and Financial Services firms. At ValueMomentum, Karthik held multiple positions including Senior Marketing Manager, Marketing Manager, Senior Lead - Marketing, and Sales Engineer and Account Management. In these roles, they oversaw various aspects of marketing, including ABM, product marketing, marketing automation, sales enablement, event marketing, email marketing, social media marketing, SEO, and SEM.

Karthik also gained valuable experience through internships at ASM International, Case Western Reserve University - National Science Foundation, Partnership for Innovation, and Dominion East Ohio Gas Co. These internships provided him with exposure to market research analysis and project management.

Overall, Karthik's work experience showcases their expertise in marketing strategy, demand generation, product marketing, and team leadership, as well as their versatility in different industries and roles.

Karthik N. completed their Bachelor of Engineering degree in Electronics and Telecommunications from the University of Mumbai, where they studied from 2006 to 2010. Karthik then pursued a Master of Engineering and Management degree in Engineering/Industrial Management from Case Western Reserve University, attending from 2010 to 2011.

In addition to their formal education, Karthik N. has obtained several certifications. Karthik completed the "Product Led Growth" and "Product Led Growth Fundamentals" certifications from ProductLed in October 2021 and April 2021, respectively. Karthik also holds the "Account Based Marketing Certified Strategist" certification from Demandbase. Karthik N. has not provided specific information regarding the dates of attainment for this certification or the following certifications: "Associate in Project Management" from the Project Management Institute, "Conversational Marketing Certified" from Drift, "Hubspot Marketing Software Certified" from HubSpot Academy, "Inbound Certification" from HubSpot, and "Social Psychology" from Coursera and Wesleyan University.

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