Anne Marie Holder

CEO, Client Expectations Optimizer at SPARK Strategic Ideas

Anne Marie Holder has a diverse work experience in the advertising and creative industry. Anne Marie began their career in 2001 at Corder Philips Advertising, where they worked as an Account Assistant before being promoted to Account Coordinator and later to Account Executive. In this role, they managed multiple client accounts, assisted with new business prospecting, and coordinated job movement within the agency.

In 2004, Holder joined Loeffler Ketchum Mountjoy Advertising as an Account Supervisor. Anne Marie played a crucial role in managing the Georgia-Pacific Building Products Account, quadrupling its size in less than three years. Anne Marie also launched national and regional consumer campaigns for various products and played a strategic role in synchronizing projects across different agency departments. Holder was highly successful in exceeding sales goals and increasing brand visibility for their clients.

In 2007, Holder established their own agency, Pure Creative, where they served as President. Anne Marie managed strategic planning and account management for a range of clients and oversaw all agency staff and human resource issues. However, they eventually decided to launch SPARK Strategic Ideas, a different kind of agency with transparent operations and high expectations. As the CEO and Client Expectations Optimizer, Holder focused on creating a portfolio of clients who embraced innovative ideas.

Throughout their career, Holder demonstrated strong leadership skills, strategic thinking, and the ability to manage client relationships effectively. Anne Marie has a proven track record of delivering exceptional results and has been recognized as the youngest Account Supervisor in their former agency's history.

Anne Marie Holder earned a Bachelor of Science (BS) degree in Integrated Marketing Communications from Winthrop University, where they attended from 1997 to 2001. Prior to that, they completed their high school education at Irmo High School from 1993 to 1997. In 2007, Anne Marie pursued a Master of Business Administration (MBA) degree at UNC Kenan-Flagler Business School, which they completed in 2008.

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