Laura Wilson

Senior Buyer Apparel- Fashion Group Brands at Sports Direct

Laura Wilson has over two decades of experience in retail and merchandising, currently serving as the Commercial Business Unit Head for Kids Sport at Frasers Group since May 2022, responsible for the kids' apparel and footwear division. Previously, Laura held the role of Senior Commercial Manager for Men's Apparel in the Core Sport division at Frasers Group. Laura's experience includes a long tenure at Sports Direct International as a Senior Buyer for the Apparel Fashion Group, where responsibilities encompassed product development, sourcing, and budget management across various gender-focused brands. Prior positions include Account Coordinator at Wilson Imports, where procurement and stock management were key functions, Product Merchandiser at The British Van Heusen Company, where Laura collaborated with fabric buyers and designers, and a Merchandiser role at Vision Express, focusing on sunglasses and luxury eyewear.

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