Sotero “Terry” Claudio

Sotero “Terry” Claudio has held various sales positions in the surf and apparel industries since 2004, currently serving as the Agency Owner at SC3 Sales, LLC, where responsibilities include overseeing Florida sales for multiple brands including Salty Crew and Stanley. In addition to this role, Claudio works as an independent sales representative for several companies including Stance, Arcade Belt Co., Salty Crew, Hemlock Hat Company, Sharp Eye Surfboards, and Stanley 1913, managing sales across North Florida, Georgia, Alabama, and Mississippi. Previous experience includes serving as a sales representative for XCEL Wetsuits and Channel Islands Surfboards from 2009 to 2019, focusing on Northern Florida sales. Throughout the career, Claudio has demonstrated a strong track record in managing regional sales and developing brand presence.